My name is Gene Liford and I am from Monticello FL. I’ve been in the woods for as long as I can remember chasing deer and turkeys with my dad. My passion for the outdoors has led to the start of Liford Custom Calls, a premier game call company specializing in deer and turkey calls. I’m always up for a challenge whether it’s hunting with a bow on the ground or fly fishing from a kayak. I thank God everyday for the life he has given me and always encourage people to experience the outdoors!